For immediate release:
Carlfred Giles, Senior Radio & Digital Marketing Consultant at The Radio People / Digital People in Monroe, LA has successfully met the requirements to earn the designation of Radio Marketing Professional (RMP) as certified by the RAB.
The Radio Marketing Professional (RMP) designation is the first step in a comprehensive, multi-level training and certification program developed and administered by the Radio Advertising Bureau. RMP graduates must complete a rigorous course of study focusing on mastering the knowledge and skills necessary to help local businesses maximize their advertising success. To earn their RMP Diploma, candidates must pass a challenging one-hour online examination.
The RAB is the sales and marketing arm of the Radio industry. Today our constituents number nearly 7,000 members including some 6,000 stations in the U.S., and over 1,000 associate members in networks, representative firms, sales research, sales, and international organizations. RAB leads and participates in educational, research, sales, and advocacy programs that promote and advance Radio as a primary advertising medium.